Email,
well delivered.

Transactional sends, marketing campaigns and visual workflows in one workspace, on separate sending identities — behind one API that is safe to hand an agent: scoped keys, an MCP surface, and phishing screening on the way out.

§ 03AI Workflows

Describe your campaign. We'll wire it.

Tell Sendly what you want to send and when. Drip sequences, behavioral triggers, conditional branches — built by describing them. Drag a node to tweak; deploy when it's right.

Sendly AI
Workflow builder
    Example scenarios
    1. trigger
      New sign-up
    2. send
      "Welcome to Acme"
    3. wait
      3 days
    4. condition
      Setup done?
      • Yes
        send
        "Try Pro, on us"
      • No
        send
        "Quick setup tips"
    Sendly · Workflow Builder · v1
    § 04AI Integrations

    Bring your AI.

    Sendly speaks Model Context Protocol — the open standard for AI tool use. Connect Claude, Cursor or any MCP-aware agent, over OAuth or with a secret key. You choose what it may do, one permission at a time: the ones that cannot be undone — sending mail, revoking API keys — arrive unchecked, behind a warning.

    01Read your account
    Ask which sending domains are verified, or what your open rate was this week.
    02Do the work
    Have Cursor tidy your contacts, cut a new segment, or draft the next campaign.
    03Send, once you say so
    Sending is a permission you tick yourself. Withdraw it and the agent is refused on its next call.
    Connect in one line
    claude mcp add --transport http sendly https://app.sendly.now/api/mcp

    Sign in, approve the permissions you want to grant, and revoke them any time from your settings.

    Sendly
    MCP server
    § 05The Platform

    One dashboard, everything you need.

    § 06The Problem

    Most email tools weren't built for agents.

    / Agents
    Scoped
    Safe to hand an assistant
    Give an agent an MCP connection and a key scoped to exactly what it may do. Outbound content is screened for phishing, and a project that trips the threshold is cut off automatically rather than after the complaints arrive.
    / Pricing
    0 limits
    Pay per email, never per contact
    Store millions of contacts at no cost. Pay only for messages that actually leave the queue.
    / Reliability
    4 regions
    Multi-region by default
    Sends route through the AWS SES region closest to your project. Automatic failover, idempotency keys, no overage surprises.
    § 07Capabilities

    Everything you need. Nothing you don't.

    /W
    01
    Workflow Automation

    Visual workflows that branch on opens, clicks, and custom events. Drag, drop, ship.

    /S
    02
    Dynamic Segments

    Filter your audience on any property. Segments update in real time as contacts change.

    /C
    03
    Campaign Management

    Schedule, A/B test, and track marketing broadcasts alongside transactional sends.

    /A
    04
    Analytics

    Delivery, opens, clicks, bounces. Per domain, per tag, per template — drilled all the way down.

    /I
    05
    Inbound Email

    Receive at a verified address, route to a webhook, and treat replies like any other event.

    /D
    06
    Sending Identities

    Separate identities for transactional and marketing mail, suggested when you add a domain. Each gets its own DKIM, SPF and DMARC — so a campaign's complaints never reach the reputation your password resets go out on.

    § 08Alternatives

    Replace your email stack.

    Already on Resend, SendGrid, Postmark, Mailgun, or Plunk? Sendly speaks their transactional-send APIs — keep the SDK you already run, swap the base URL and the key. Migration guides

    § 09Refer & Earn

    Earn 30% for referring Sendly

    Share your link and earn 30% of what everyone you refer pays, for their first 12 months.

    01

    Share your link

    Every signed-in Sendly account already has one. Nothing to apply for, nothing to activate.

    02

    They sign up and subscribe

    Your link is credited when they create an account and start paying for what they send.

    03

    You earn 30% for 12 months

    30% of every invoice they pay in their first 12 months, renewals included.

    § 10Pricing

    Simple, predictable
    pricing.

    No per-contact fees, no monthly fee and no plan tiers to outgrow — start free, then pay $1.00 per 1,000 emails you actually send, less as you send more.

    Free
    $0
    / month · forever

    Everything you need to get started. No credit card required.

    ✓5,000 emails / month
    ✓Transactional, campaigns & workflows
    ✓Full REST API, SDKs & webhooks
    ✓Small "Sent with Sendly" footer on sent email
    Get started free
    Pay as you go
    $1.00
    / 1,000 emails

    Volume pricing that drops as you send more. No monthly fee and no plan to outgrow.

    ✓$1.00 per 1,000 emails up to 50,000
    ✓$0.70 per 1,000 above 50,000
    ✓$0.50 per 1,000 above 250,000
    ✓"Sent with Sendly" footer removed
    ✓Set your own limit per category
    ✓Billed in your own currency
    Start sending →
    Custom
    Let's talk
    tailored to your volume

    High-volume or regulated sending that needs limits set by a human.

    ✓Everything in Pay as you go
    ✓Custom sending limits
    ✓Higher daily throughput
    ✓Direct support from the team
    Contact us →
    § 11Trust

    Postmarked in Halifax.

    / Deliverability

    Every send, tracked to the tick.

    Transactional or broadcast, each message is stamped the moment it lands — delivered, opened, clicked — so you always know it arrived. Four SES regions and managed suppression lists keep you out of the spam folder.

    DELIVERED142 ms
    FROM
    Sendly · Halifax NS
    support@sendly.now
    Welcome to Acme, Jane.
    Your account is ready. Here’s what to do next…
    Set up your domain →
    Postmarked · Halifax NSvia Sendly
    REGIONS · EU + US
    Privacy first

    EU-hosted by default, US on request. GDPR-aligned data handling, and your recipient data is never sold or shared with advertisers.

    CREW · INDEPENDENT
    Indie, by design

    An email platform built by a small team in Halifax. We answer our own support email. No carve-up by product managers.

    INFRASTRUCTURE · MULTI-REGION
    Built to last

    Four AWS SES regions with automatic failover, suppression lists managed for you, idempotency keys baked into every write endpoint.

    Questions, answered.

    What is Sendly?
    Sendly is an email platform for developers: one REST API for transactional email, marketing campaigns and visual automation workflows, built on AWS SES, with contacts, segments, templates, webhooks and an event stream in the same account.
    Can I move from Resend, SendGrid, Postmark or Mailgun without rewriting my code?
    For transactional sends, yes. Sendly's API also accepts the send requests of Resend, SendGrid, Postmark, Mailgun and Plunk, so an existing SDK keeps working once you change its base URL and API key. Each migration guide names the one setting to change.
    Is there a free tier?
    Yes: 5,000 emails per calendar month, with no card required and the full API, SDKs and webhooks included. Email sent on the free tier carries a small "Sent with Sendly" footer. Above that you pay per email sent, with no monthly fee.
    Can AI agents use Sendly?
    Yes. Sendly runs an MCP server at https://app.sendly.now/api/mcp. An MCP client such as Claude or ChatGPT connects over OAuth, and you choose the permissions it gets when you approve it.
    Where are the docs and the API reference?
    On docs.sendly.now, which also publishes llms.txt and llms-full.txt for AI tools and the OpenAPI document the official TypeScript and Python SDKs are generated from.

    Start sending in
    5 minutes.

    A free account, a verified domain, and three lines of code. Your first email goes out before this page finishes loading.

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